Brown & Brown company Global Risk Partners Limited has acquired Petsmedicover Limited, trading as VetsMediCover. The pet insurance broker was established in 2016 and is based in Sutton Coldfield. It will become part of digital broker Insync Insurance, which GRP acquired in 2020.

Jon Norman, managing director at Insync, said the addition of VetsMediCover to the Insync portfolio was a very exciting opportunity for the business to apply its digital capabilities to a growing brokerage.

He added: “We’re looking forward to working with the VetsMediCover team to build out our presence in the pet market.”

The acquisition has received regulatory approval and is for an undisclosed amount.

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