JMG Group has completed the 50th acquisition since its 2020 management buyout, with London-based Profile Insurance Services becoming the latest broker to join the group.

Founded in 1997 by managing director Melanie Burns, Profile Insurance Services has a UK-wide client base. Initially known for its niche expertise in placing cover for high-net-worth footballers, the firm’s seven-strong team now covers a range of commercial and personal clients.

Burns said: “It’s a ‘pinch me’ moment. Everything we have built, the energy we have put into the business, the values we’ve protected, the relationships we have nurtured, have brought us to this point.

“Becoming part of the JMG Group allows us to grow with the support of a like-minded business that genuinely cares about its people, clients and future. The move gives us consistency and backing to grow in a natural way. Our clients will continue to work with the same team, with the added benefit of more support behind the scenes – from insurer reconciliation to access to wider market expertise – everything we need to flourish.”

Nick Houghton, CEO of the JMG Group, added: “Reaching our 50th acquisition is a proud milestone, but it’s never been solely about volume. It’s about finding brilliant people and quality businesses that share our values. Melanie and her team are experienced, loyal and deeply committed to their clients. They’ve built a stable, well-run business and bring a range of skills that will enhance our group’s proposition. We’re excited to support their next phase of growth.”